How to Improve your Search Engine Ranking

Tired of seeing your website fail to climb in the search engines? For many, earning that high ranking can be a real challenge. Here are a few quick and simple steps to get you going.

1) Think about your search terms, or key words, and add them to your web pages. What words and phrases is the user most likely to use when searching for your site? Brainstorming as well as using some computer friendly tools like WordTracker and Overture Keyword Selector Tool can help you find the best words for your web site.

2) Add the keywords to your meta tags, making sure that they are the rights tags for your site. If you want your page to get indexed properly, you’ll want to select the name and placement of your header tags with care. You may also want to research H1, H2, and H3 tags.

3) Place correct ALT tags on all of your images. ALT tags are the only way your images can be seen by the search engine. It is said that Google indexes the text given in all ALT image tags. Be careful, however, not to flood the tags with key words as the images will appear as spam.

4) Don’t forget to include a site map for your website. Indexing comes easier if your webpage has one, plus it will help users navigate your site better.

5) Perform a search for your website in search engines. If you’re still not there, you can always submit your website manually to each search engine. However, some charge for the submission, and there is sometimes a pending time before it’s submitted. Just be patient.

6) Research Search Engine Optimization (SEO). There are hundreds of different ideas and opinions for increasing your search engine rating. It’s never too soon or a bad time to research the industry. One day you may find exactly what your website needs to make it to the top.

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